E-commerce bookkeeping is not just bookkeeping with extra steps. It requires a fundamentally different level of attention to inventory, cost allocation, and multi-channel reconciliation. Most bookkeepers are not built for it. We are.
Cost of goods sold for an e-commerce business is rarely as simple as what you paid your manufacturer. Freight, duty, customs fees, and other landed costs all factor into what a unit of inventory actually costs you, and that number flows directly into your margin, your pricing decisions, and your understanding of which products are actually profitable.
We handle inventory accounting and COGS tracking at the level of technical depth this requires, including proper costing methodology, whether your business operates on FIFO or weighted average costing, and landed cost allocation across freight, duty, and other acquisition costs. Your inventory valuation and COGS are maintained consistently, period over period, so your margins reflect reality.
Most e-commerce businesses do not sell through a single channel. A direct Shopify store, an Amazon presence, and sometimes a marketplace like Walmart or Etsy each have completely different payout structures, fee schedules, and settlement report formats. Reconciling each of them correctly, and making sure they all tie back to a single, coherent set of books, is one of the most common places e-commerce bookkeeping breaks down.
Amazon settlement reports in particular are notoriously complex, bundling sales, refunds, reserves, advertising fees, and fulfillment costs into a single settlement that requires careful breakdown to record accurately. We reconcile these settlement reports in detail, alongside your Shopify payouts and any other channels you sell through, so every dollar is accounted for and your books reflect a true, unified picture of your business across every platform.
Selling on multiple channels should not mean reconciling your books on multiple channels worth of guesswork. Every platform gets the same level of scrutiny.
Payment processors like Stripe, Shopify Payments, and PayPal deposit net amounts after fees, refunds, and chargebacks have already been deducted. If your books simply record the deposit amount as revenue, your financial statements understate your actual sales and overstate your processing costs, distorting both your top line and your margin.
We reconcile payment processor activity in detail, recording gross revenue, processing fees, refunds, and chargebacks as distinct line items, so your P&L reflects what you actually sold and what it actually cost you to collect that revenue.
Generic financial reporting tells you whether you made money last month. E-commerce-specific reporting tells you why, and what to do about it. Here are the metrics built into your monthly reporting package as a standard part of your KPI dashboard.
Metric | Why it matters |
Gross margin by product line | Shows which products are actually profitable once landed cost, fees, and returns are accounted for, not just which ones sell the most. |
Cost of goods sold as a percentage of revenue | A clean efficiency benchmark that reveals whether rising sales are translating into rising profit or just rising volume. |
Return rate | High return rates quietly erode margin and often point to a product, sizing, or listing accuracy issue worth investigating. |
Average order value | A key lever for profitability, especially relevant when fulfillment and processing costs are largely fixed per order. |
Fulfillment cost per order | Reveals whether your shipping and fulfillment strategy is scaling efficiently or quietly eating into your margins as volume grows. |
Channel-level profitability | Shows which sales channels are actually worth the fees and effort once all channel-specific costs are accounted for. |
Metric | Why it matters |
Gross margin by product line | Shows which products are actually profitable once landed cost, fees, and returns are accounted for, not just which ones sell the most. |
Cost of goods sold as a percentage of revenue | A clean efficiency benchmark that reveals whether rising sales are translating into rising profit or just rising volume. |
Return rate | High return rates quietly erode margin and often point to a product, sizing, or listing accuracy issue worth investigating. |
Average order value | A key lever for profitability, especially relevant when fulfillment and processing costs are largely fixed per order. |
Fulfillment cost per order | Reveals whether your shipping and fulfillment strategy is scaling efficiently or quietly eating into your margins as volume grows. |
Channel-level profitability | Shows which sales channels are actually worth the fees and effort once all channel-specific costs are accounted for. |
Because e-commerce bookkeeping touches inventory, supply chain, and channel strategy, it is worth being precise about where our work starts and stops.
✓ What we handle | ✕ What stays with you |
✓ Applying your chosen inventory costing method (FIFO or weighted average) accurately and consistently | ✕ Deciding which costing method is strategically right for your business |
✓ Allocating landed costs, including freight and duty, into your per-unit COGS | ✕ Negotiating freight rates or sourcing decisions with suppliers |
✓ Reconciling settlement reports across Shopify, Amazon, and other channels you sell on | ✕ Managing your seller accounts, listings, or marketplace relationships |
✓ Recording gross revenue, fees, refunds, and chargebacks accurately from your payment processors | ✕ Disputing chargebacks or managing customer service issues with your processor |
✓ Maintaining accurate inventory valuation on your balance sheet | ✕ Managing physical inventory, warehousing, or fulfillment operations |
✓ Delivering channel-level and product-level profitability reporting | ✕ Making pricing or product strategy decisions based on that reporting |
✓ What we handle | ✕ What stays with you |
✓ Applying your chosen inventory costing method (FIFO or weighted average) accurately and consistently | ✕ Deciding which costing method is strategically right for your business |
✓ Allocating landed costs, including freight and duty, into your per-unit COGS | ✕ Negotiating freight rates or sourcing decisions with suppliers |
✓ Reconciling settlement reports across Shopify, Amazon, and other channels you sell on | ✕ Managing your seller accounts, listings, or marketplace relationships |
✓ Recording gross revenue, fees, refunds, and chargebacks accurately from your payment processors | ✕ Disputing chargebacks or managing customer service issues with your processor |
✓ Maintaining accurate inventory valuation on your balance sheet | ✕ Managing physical inventory, warehousing, or fulfillment operations |
✓ Delivering channel-level and product-level profitability reporting | ✕ Making pricing or product strategy decisions based on that reporting |
We bring the accounting expertise. The strategic calls about sourcing, pricing, and channel mix remain yours, now backed by numbers you can actually trust.
Platform | Notes |
Shopify Core platform | Direct payout reconciliation, including Shopify Payments fee breakdown and integration with your accounting platform. |
Amazon Seller Central Marketplace | Detailed settlement report reconciliation covering sales, FBA fees, advertising spend, reserves, and refunds. |
Walmart Marketplace Marketplace | Settlement and payout reconciliation for sellers expanding beyond Amazon and Shopify. |
Etsy Marketplace | Fee and payout reconciliation for handmade, vintage, and craft-focused sellers. |
WooCommerce Self-hosted | Reconciliation for businesses running on a self-hosted WordPress and WooCommerce storefront. |
Stripe, PayPal, Affirm, Klarna Payment & financing | Processor-level reconciliation, including buy-now-pay-later platforms increasingly used at checkout. |
You are a good fit if:
No commitment. No judgment. Serving e-commerce businesses across the United States.